For Insurance Agents & Agency Owners — by KOINO Creative
Most new agents are gone within a year — and they don't leave for money. We build you into the agent your market follows, with content that recruits the producer who stays — and pulls clients while it does.
The Retention Reframe — 4 Minutes
"Recruiting more agents into the same gap doesn't fix it. It just bleeds faster."
The full breakdown is on the page below.
of new agents quit inside their first year
are still writing business after three years
of comp — the cost of replacing every one who walks
Industry retention data: AgencyBloc, SalesScreen, Insurance Journal (2026).
Agents don't quit because the career is bad. They quit because of weak onboarding, no mentorship, and the creeping feeling that they're failing alone. So when recruiting content leads with commission screenshots and the car, it attracts the exact profile that churns — the mercenary — and repels the producer you actually want.
The fix isn't louder recruiting. It's a brand that proves, in public, that agents don't fail alone on your team.
That's what we build. Your face, your story, your system — showing your market how you onboard, train, and back your people. It pre-answers the only question a serious recruit is really asking, so the right ones come to you. And because insurance is a trust business, the same presence pulls clients while it pulls producers.
And right now there's a window: in most markets, your competition is invisible online. You don't need to go viral. You need to be the one agent who consistently shows up.
Days 1–7. Lock who you are, who it's for, and the profile that makes every post compound. First content live within the week.
Days 8–30. One batch-record session becomes 8–12 pieces. We script, edit, caption, schedule, and post. You give us about 30 minutes a week.
Days 31–60. We rank everything by what starts conversations — not likes — and run the winners back harder.
Days 61–90. The funnel goes live: keyword comments, DM automation, and a calendar that fills with recruiting and client conversations.
From $2,000/mo · 3-month minimum
From $5,000/mo · 3–6 month term
We guarantee the work: we produce and ship every month, or the next month is free. We don't guarantee income or recruiting numbers — nobody honestly can. We guarantee the system, the reps, and that you'll see exactly what ran and what it produced.
That's the design constraint we built around. Done-With-You needs about 30 minutes a week plus one batch-record session. Done-For-You needs the record session and approvals — we run everything else. If you have time to post on your own consistently, you don't need us.
An SMM posts content. We run a system built specifically on insurance recruiting economics: positioning, an insurance-specific hook vault, retention-first recruiting angles, DM-to-call funnels, and reporting on conversations started — not likes. The deliverable is a pipeline, not a feed.
Insurance is a trust business, which is exactly why it works — and why the bar is so low. In most markets your competitors post nothing. Educational short-form video that explains one idea at a time is currently the most rewarded format, and an agent who shows up consistently becomes the default name in their market. We'll show you live examples on the call.
Done-With-You starts at $2,000/month with a 3-month minimum; Done-For-You starts at $5,000/month. Frame it against your real number: what does losing one trained producer cost you — six to nine months of their comp? This pays for itself on the first one who stays.
No — and you should run from anyone who does. We guarantee the work and the system: content produced and shipped every month, the funnel built, full visibility on results. The honest version of this business is the only one that works long-term.
Because authority compounds and 30 days of posting is statistical noise. The engine needs one cycle to position and publish, one to find the winners, and one to convert. Shorter than that and we'd be selling you a coin flip.
Fifteen minutes. We'll look at your market and your current presence, and tell you honestly whether this is a fit — either way, you'll leave knowing exactly where your recruiting leaks.
Book the 15-Minute Fit Call Direct calendar. No sales sequence.